<p class="p_italic">Software provider inContact lists six reasons to consider the cloud model</p>
<p>(Manila, Philippines) – Organizations in Asia Pacific that use cloud computing services will continue to increase this year, according to analyst firm XMG Global in its Top Ten Predictions for 2011.</p>
<p>According to the 2010 XMG Global study on cloud adoption, the number of companies using cloud computing has already doubled since 2007 and estimates that it will grow by 26% annually from 2010-2012. Small and medium-sized businesses on the cloud will also rise to acquire market share.</p>
<p>XMG Global added, &#8220;Integrating existing and cloud applications is critical given the Asian mindset of &#8216;leveraging&#8217; and &#8216;protecting&#8217; investments. A more promising private cloud model will be attractive to large conglomerates to share development resources as infrastructure, software, and service providers collaborate on a range of new offerings and solutions.&#8221;</p>
<p>Aside from its ability to reduce long-term costs, cloud computing has more advantages, especially to call centers, which comprise the fastest-growing industry in the country.</p>
<p>For call centers, the cloud model provides ease of customization, integration, and flexibility, according to Junie Pama, Country Manager of cloud-based software provider inContact. &#8220;It&#8217;s perfect for those who want or need minimum hardware and software upgrades, additional capacity, short demand and disaster recovery preparation, social media integration, installation of a home-agents program, and functionality and interwork with legacy systems for data synchronization.&#8221;</p>
<p>Cloud solutions are typically implemented incrementally and are designed to interwork with your existing technology and telephony,&#8221; he added.</p>
<p>Although many companies are moving into the &#8220;cloud,&#8221; success in educating the enterprise, customer experience, and product bundling will be critical to market uptake for both private and public clouds, XMG Global said.</p>
<p>inContact saw these gaps and built presence in the country just last year, providing flexible, innovative cloud-based solutions to local contact center companies. The company also recently launched a new website that contains updated information about the benefits of the cloud model, as well as a blog that publishes several times a week on the subject.</p>
<p><b>About inContact</b><br />
inContact (NASDAQ: SAAS) helps call centers around the globe create profitable customer experiences through its powerful portfolio of cloud-based call center software solutions. The company&#8217;s services and solutions enable call centers to operate more efficiently, optimize the cost and quality of every customer interaction, create new pathways to profit and ensure ongoing customer-centric business improvement and growth. To learn more, visit <a href="http://www.incontact.com/" target="_blank" rel="noopener noreferrer">www.inContact.com</a>.</p>

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